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Sunday, February 7, 2010

New small cars waiting to hit the Indian road

The small car segment making about 70% of the car market in India is waiting to see new entrants soon. Most of the cars were displayed at Delhi AutoExpo 2010.

All the OEMs are really terming these launches as make or break for their mid term plans. This segment has already having the Maruti Suzuki Swift, the Swift Dzire, Hundai i20, Tata Indica Vista and Fiat Grande Punto.

Chevy Beat which presently is in the forefront that was launched a day before the inauguration of AutoExpo has already created a buzz with 10000 bookings in a months time.


VW Polo is planned to be commercially launch in March under this segment. Recently the 11,111,111th model was rolled out from its Chakan plant in Pune. The small car version was launched in 1975 and in India VW expects to touch 100,000car sales by 2015. The VW polo will be built on a state of the art flexible assembly line from where the Fabia, the Skoda variant is built.




Ford Figo, again a make or break story for Ford is expected to be launched by end of February from its Chennai plant.






Etios, the Toyota’s entry in this segment is expected to be launched by the end of this year. Toyota presently has about 3% market share in Indian market with MUV, Innova being the biggest contributor, Corolla Atlis, Camry and Fortuner, the hybrid Prius. The Etios is going to be launched in both Hatchback and Sedan variants

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