Volkswagen ramping up to beat the competition

VW India is planning to enter in to A3 segment with its new model Vento by 3rd quarter of this year. This segment is dominated by Honda City and has very less competition. The new car is going to be built on the same platform as that of its small car Polo. The significant strategy is to bring a Diesel version in this segment that is lacking.

VW also is planning to ramp up the production of Polo to meet the over bookings. Presently Polo has about 3 months waiting time. VW has state of the art plant at Chakan close to Pune with an annual capacity of 110000 cars. The skoda “Fabia’ is also rolled of the same plant.